New Kiosk From WinesandRecipes.Com Boosts Retailers Efforts to Build Repeat Business And Loyalty
WineMiner, LLC is pleased to announce the introduction of the WinesandRecipes.Com kiosk, an addition to the internet service that enhances consumers' wine-buying experience with recommendations for complementary cheeses and recipes.
(PRWEB) January 28, 2005 -- The kiosk is the first commercial electronic
toolset offered to the Grocery and Wine retail community which enables them to
market an entire consumer experience around wine and food pairings. The
customizable configuration of this powerful merchandising tool results in a rich
environment for the cross-selling of wines, cheeses, and food items. The kiosk
also provides targeted promotional opportunities to retailers, distributors and
wineries at point of selection.
While the popular internet version of
WinesandRecipes.Com contains information on over 50,000 wines plus cheeses and
recipes, the kiosk version is targeted to the retailer's inventory. For the
retailer, this service increases retailer opportunity for repeat business and
loyalty while increasing the average transaction amount per sale. The
WinesandRecipe.Com kiosk has been in pilot with d'Vine Wine Bar and Shop in
Dunwoody, Georgia since early January. "The WinesandRecipes.Com kiosk expands
the unique shopping experience by allowing our clients to research potential
wines during the selection process. They can then find recipes and cheeses to
match the wines", said Bob Leavey, one of the owners of d'Vine Wine Bar and
Shop.
About WinesandRecipes.Com. WinesandRecipes.Com is wholly owned by
WineMiner, LLC, which was formed to help the consumer to learn, experience, and
expand their interest in the joy of wine and food pairing. It is a one stop
source for wine reviews, gourmet food, recipes, and the art of pairing wine with
food and cheese. The information is compiled from various independent food and
wine experts including the winemaker's tasting notes.
With over 40
combined years in both consumer and business marketing, the principles have also
applied their experiences in wine collecting and food pairing to offer a unique
and valuable consumer service that will allow retailers to increase their
loyalty programs and increase sales at the same time.
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Source : http://www.prweb.com/releases/2005/1/prweb201894.htm