Syntax’s Olevia LCD TV Selected to Display Interactive Content on New Carl’s Jr. & Hardee’s Websites
CKE Restaurants has selected Syntax’s 42-inch Olevia LCD HDTV to display dynamic interactive content on their newly launched carlsjr.com and hardees.com websites. Streaming across the virtual Olevia LCD HDTV is the new “too hot for TV” extended version of Paris Hilton’s Carl’s Jr. commercial.
City
of Industry, CA (PRWEB) May 19, 2005 -- Syntax Groups Corporation(tm), one of
the fastest growing manufacturers of LCD TVs, today announced that CKE
Restaurants has selected Syntax’s high-value Olevia(tm) LCD HDTV to display a
variety of dynamic interactive content on their newly launched Carl’s Jr. and
Hardee’s websites.
Launched today, the websites located at www.carlsjr.com and www.hardees.com feature a real
time virtual living room that gives site visitors a familiar setting to view
movie trailers, flashy commercials, and play
video games. Streaming across the virtual Syntax Olevia 42” LCD HDTV is the new
“too hot for TV” extended version of Paris
Hilton’s Carl’s Jr. commercial, which is exclusively available for viewing now
on these two
websites.
The Carl’s Jr. and Hardee’s websites are completely
interactive with games, product information, the ability to control the TV
through a remote, and a contest page. In addition to Syntax’s Olevia LCD TV
being featured front and center in the virtual living room at www.carlsjr.com and www.hardees.com, Syntax has
provided eight 26” Olevia LCD TVs for promotional contest prizes on the two
websites.
“We are really impressed with the topnotch real time,
interactive web
technology incorporated into these new websites,” said James Li, Chief Executive
Officer, Syntax Groups Corporation. “Our Olevia LCD TV in these virtual living
rooms showcases the latest in entertainment content and products, and we are
really excited to be featured on these cutting edge websites.”
About
Olevia LCD TVs
Syntax's "Olevia" widescreen LCD TVs deliver top quality
images through premium specifications, high quality LCD panels, stylish design,
plus true affordability and superb customer support. With models ranging from
20" to 42", Olevia TVs can also be used as multimedia displays by connecting the
TV’s VGA input to a personal computer.
Syntax is now incorporating its proprietary "iDEA"
(Innovative Digitally Enhanced Architecture) technology into Olevia TVs to
provide exceptional image enhancements including dynamic brightness and contrast
controls, pure edge enhancement, advanced sharpness control, dynamic noise
reduction, black level extender, white peak limiter, flesh tone control,
adaptive luma control and an advanced digital sound
processor. Sporting Syntax’s attractive black bezel design displaying elegance
and versatility, the richly featured Olevia LCD TVs present a compelling, yet
affordable digital TV that can be enjoyed for many years.
About Syntax
Groups
Headquartered in Southern California, Syntax Groups Corporation (www.syntaxgroups.com) is a
complete vertically integrated R&D, manufacturing and channel sales-driven
multinational company of high value consumer electronics and computer
technology convergence products for the post-PC
era. Through its joint venture company, DigiMedia (www.digimedia.com.tw),
formed in Taiwan with Taiwan Kolin Company (TSE:1606.TW, www.kolin.com.tw), Syntax
Groups controls a powerful end-to-end
supply chain including R&D and manufacturing of backlights for its LCD TVs,
optical engines for LCoS TVs, strategic relationships with leading TFT LCD
suppliers, mass production manufacturing of LCD TVs and LCoS TVs, quality
control, channel sales, marketing and distribution with a solid back-end
customer support program. Syntax sells its fully-featured Olevia LCD TVs through
a rapidly growing channel network of national and regional retail stores in North
America plus distributors and consumer-direct online
partners, and internationally in Southeast Asia. To support the dramatic growth
of its operations and expanding employee base of 100 people, Syntax relocated
its corporate headquarters into larger premises located at 20480 E. Business
Parkway, City
of Industry, CA 91789.
Syntax Groups Corporation and Olevia are
trademarks of Syntax Groups Corporation.
Syntax Groups Contacts:
Allyson
Arguello
909/859-8646
aarguello @ syntaxgroups.com
-or-
Pattie
Adams
909/859-8432
pattieadams @ syntaxgroups.com
www.syntaxgroups.com
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Source : http://www.prweb.com/releases/2005/5/prweb242287.htm