NIGHTLIFE IN ORANGE COUNTY ABOUT TO CHANGE - OwL Enterprises to take on hefty cover charges with No Cover Lounge Events
OwL Enterprises announces the launch of a new promotion, "CHILL at the GRILL" an Ultra Lounge inside FOX Sports Grill at the Irvine Spectrum Center.
IRVINE, CA - Orange County nightlife is changing and it’s getting better.
Gone are the days of a hefty $20.00 cover charge or even worse a $250 bottle
service charge to enjoy a night out with friends and meet new people. OwL
Enterprises is tackling the age-old establishment of nightclubs by launching a
new event promotion in the Irvine Spectrum geared towards the often elusive and
extremely fickle upscale South County crowd.
CHILL at the GRILL, will be
different than other event promotions: It’s not a nightclub, but an Ultra
Lounge. Taking a page from lounges in Las Vegas and Los Angeles, OwL has found a
place often overlooked by today’s chic demographic.
The place, FOX
Sports Grill, a multi-million dollar restaurant and sports bar featuring several
amenities including an illuminated oval bar that changes colors, giant plasma
screens, over 30 booths and couches and a second level view deck with a cigar
lounge and circular fire pit.
Chill at the Grill replaces the daily
sports viewing with classic movies, ambient and music videos, which amazingly
show off the true beauty of the lounge experience; the night, and you, will come
alive.
Chill at the Grill will begin its trial run for the next six
weeks, beginning July 8th. Consistent will all OwL promotions, a portion of the
proceeds will be donated to charity. OwL Enterprises will make a donation to the
NFL Alumni Caring for Kids Foundation at the conclusion of the final event date.
NFL Alumni Caring for Kids is an IRS recognized Not-For-Profit section 501(c) 3
tax exempt public charity.
OwL, a leader in special event promotions is
constantly seeking out ways to improve the experience for their guests. “We are
excited about our new relationship with FOX Sports Grill. I believe the CHILL at
the GRILL promotion in the Irvine Spectrum Center is just the beginning.
Finally, a place where you can CHILL on a Friday night, when we came up with the
name, we felt that it just made sense,” commented OwL CEO, Owen Gonzales.
CHILL starts at sunset with networking introductions from 7 PM until
9:30 PM. Local businesses are invited to setup a small display table and
giveaway items to the first 200 guests. Then at 9:30 PM the bar transforms into
ultra lounge, the videos beginning after the last live sporting event. Rest
assured there will be plenty of monitors in the restaurant with FOX Sports Net
for diehard sports fans that need to get the daily scores and highlights. Guests
must be 21 or over after 10:00 PM in the bar area.
Notes for
Editors:
OwL Enterprises is the largest producer of special event promotions
in North America. OwL has offices in major cities across the U.S. and is
responsible for the marketing and production of several themed events and major
promotions.
For further information contact:
Public Relations
OwL
Enterprises
http://www.owlus.com
Source : http://www.prweb.com/releases/2005/7/prweb260257.htm