Lickity Split Frozen Custard Wins Best of Citysearch 2005: Winner of Best Ice Cream in Los Angeles Doesn’t Even Sell Ice Cream
Lickity Split Frozen Custard has won the Best of Citysearch Award (http://www.citysearch.com) for the Best Ice Cream in Los Angeles. Although a popular fad in the Midwest, frozen custard has not yet become big enough of a trend in the Southern California region to have its own category.
Hollywood, CA (PRWEB via PR Web
Direct) July 7, 2005 -- One month after opening up their third location at
Grauman’s Egyptian Theatre, Lickity Split Frozen Custard (http://www.lickity-split.com) has won the Best of Citysearch
Award (http://www.citysearch.com) for the Best Ice Cream in Los
Angeles. Although a popular fad in the Midwest, frozen custard has not yet
become big enough of a trend in the Southern California region to have its own
category.
For those unfamiliar with the concept of frozen custard,
co-owners Bruce Brown and Michael Scott explain, "If you like ice cream, you’ll
love frozen custard." The all-natural dairy product is actually lower in fat and
sodium than regular ice cream. A special manufacturing process that whips the
custard at over 80 mph results in the incredibly creamy taste and smooth texture
of the frozen custard.
Even though Lickity Split has been featured in the
Los Angeles Business Journal and profiled on Lisa Joyner’s "It List" on CBS
News, the Best of Citysearch Award is a unique honor as it is decided through
the votes of customers and fans. One reviewer writes that she even drove all the
way from Las Vegas to satisfy a Lickity Split Frozen Custard
craving.
Following a star-studded red carpet opening over Memorial Day
weekend, Lickity Split has commenced full operations at their Hollywood Walk of
Fame location. Visitors to the flagship store can learn more about the frozen
custard creation process by sitting on barstools around a glass-encased clean
room factory environment and watching workers in lab coats churn out fresh
frozen custard daily. Tourists and locals in the know can take advantage of a
free wireless connection while enjoying al fresco seating in the courtyard of
the Egyptian Theatre. In addition to serving mouth-watering frozen custard and
sorbet flavors, Lickity Split also offers juicy all-beef hot dogs, hand-cut
French fries, pressed panini sandwiches, scrumptious cupcakes and cookies, and a
full range of Lavazza coffee drinks.
Lickity Split Frozen Custard
Locations:
Lickity Split Hollywood: 6708 Hollywood Boulevard, Los Angeles, CA
90028 * (323) 466-5425
Lickity Split El Segundo: 413 Main Street, El Segundo,
CA 90245 * (310) 524-0020
Lickity Split Manhattan Beach: 3200 N. Sepulveda
Blvd., Manhattan Beach, CA 90266 * (310) 546-4853
Contact:
Preeti
Shrivastava
Tel: (310) 980-0723
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Source : http://www.prweb.com/newsbycategory/900/2005-07-19/80/index.htm