Designer Handbag Brand Releases Spring Collection
Laurese NY Returns Strong With An Incredible New Line Of Leather Handbag Designs For The Spring
(PRWEB) March 20, 2005 -- Laurese NY has done it again. The small handbag
brand has released their sophomore collection of handbag designs for spring
2005.
In less than one year, this new mom-and-pop handbag company also
known as "LNY" has created new designer handbags, starting with the 'Pink Pearl'
collection which was later revised to the 'Gold and Crystal' collection. The
collection made it's Hollywood debut in December 2004 when they were presented
as part of the 'goodie bag' presented to celebrities participating in the
Billboard Music Awards. The Awards show was attended by A-list celebrities
including Diana Ross, Alicia Keys and Beyonce Knowles.
The company's
latest collection has been titled the "Diva's Delight" collection and each bag
design has a name that reflects the type of "diva" that it would fit. Laurese's
president, DeVaughn Edwards, clarifies "we don't consider the word 'diva' to
have any negative connotations. On the contrary, we believe that a diva is a
special woman. Every woman is deserving of a high opinion of herself and should,
on some level, believe that she deserves some occasional special treatment for
her contributions to the people in her life."
The spring collection steps
up their new designs by continuing the tradition of all-leather handbags with
gold-gilded metal components accentuated with numerous studs. Additionally,
Laurese NY has actually reduced the price of their bags to prices that are
typically seen for faux-leather bags. Edwards explains "We are determined to get
as much notice as possible and the best way to do that is give the best quality
at the best price." Edwards actually challenges all women in the market to buy a
new handbag to first shop the competition before viewing the Laurese NY
collection so that a comparison of quality, design and price can be fully
appreciated. The company is also giving away three 14K gold bracelets to the
first three customers. Additionally, Laurese NY is offering a "Teachers and
Nurses Appreciation Program" where any teacher or nurse can purchase any bag for
$89 each.
The Laurese NY handbags can be purchased at the company's
website: www.laureseny.com and at select boutiques nationwide.
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Source : http://www.prweb.com/releases/2005/3/prweb219674.htm